Branding That Builds Trust: EVU Recap + Social Media Growth Hacks
Last week in Emerging Voices Unite, we explored a theme that’s paving the way for business success in 2025: Your personal brand is no longer just your story—it’s your strategy.
From our Friday Poll, the community told us the top ways leaders earn trust: Leading by Example and Listening with Intention. These are more than feel-good qualities—they’re proven growth levers. According to McKinsey & Company, enterprises with strong alignment deliver three times the shareholder returns of those with weaker execution. This underscores how harmonization between vision, visibility, and execution drives long-term growth, investor confidence, and overall business performance.
As industries evolve—whether through AI in healthcare, predictive analytics in retail, or customer experience innovation, your brand is what connects vision to trust. Last week’s posts proved it: leaders who show up authentically are shaping the future.
Key Takeaways from the Week
- Branding is Leadership in Public – How you show up online shapes how you’re trusted offline.
- Visibility Creates Opportunities – Intentional posting drives 4–6x more inbound leads.
- Trust Fuels Conversion – In every sector, people buy from people they believe in, not just the products they sell.
Community Highlights: Real Voices, Real Impact
Every week, our community sparks conversations that go beyond likes and comments—they challenge norms, inspire action, and push leadership into new territory. These posts aren’t just updates; they’re living case studies in how branding, trust, and visibility work in practice.
Here’s a look at the voices that shaped last week’s dialogue:
Loes Pijpers– Compassion as a Leadership Brand
Loes’s reflection on Madhuri the elephant’s rescue shows how acting on your values strengthens your leadership identity—and attracts like-minded supporters. Read Loes’s leadership and compassion story
Nikki Estes– Branding in Times of UncertaintyNikki’s sponsored conversation spotlighted leaders who adapt and connect even without tech backgrounds, proving visibility is about courage, not credentials. Read Nikki’s post on resilient leadership
Justin Oberman– A Brand is a Verb, Not a Logo
Justin reframed branding as something forged in real-world actions—urging leaders to publish, connect, and evolve rather than polish in private. Read Justin’s post on authentic branding
Bobby Umar– Stage Presence as Brand Currency
Bobby shared Dr. Jim Salvucci’s TEDx journey, showing how public storytelling shapes perception and builds credibility. Read Bobby’s TEDx leadership post
Anna Rooney– Consistency as the Foundation of Visibility
Anna’s 30-day challenge took her from zero visibility to 1 million impressions, showing how steady action builds both trust and reach. Her journey is a reminder that leadership isn’t about volume—it’s about showing up with consistency, courage, and care. Read Anna’s post on building trust through visibility
Harvey Castro– Emotional Resilience as Brand Trust
Harvey’s five-step reset—from chaos to clarity—shows that calm leaders project authority and invite loyalty. Read Harvey’s leadership reset
Coming Up Next – This Week on EVU Live: Ideas That Scale, Episode 3
When it comes to growth in 2025, visibility isn’t a “nice-to-have”—it’s the most powerful business multiplier you control.
Join us on Tuesday, August 12, 2025 at 10 AM ET for EVU Live: Social Media Visibility Hacks – Build Your Brand & Get Clients, featuring Edo Perry, CEO & Co-Founder of Elements World, former Apple executive, and a leading voice in climatech investing, hosted by Emerging Voices Unite — watch live on LinkedIn.
In this live conversation, Edo Perry will break down how to turn your personal brand into a growth engine that works for you 24/7, without doubling your workload.
Expect to walk away with:
- Proven Personal Branding Playbooks – Real strategies Edo has used to raise capital, close deals, and recruit talent at scale.
- Visibility Frameworks for Founders – How to create consistent, trust-building content that resonates with your ideal audience.
- Conversion-Ready Social Media Tactics – How to design posts, profiles, and engagement habits that turn followers into leads.
- Time-Leveraging Techniques – Tools and automation tricks that keep your brand active while you run your business.
- Lessons from the Hubble – How Edo’s founder community uses conversation as a strategic branding asset.
Why this matters now: In a competitive digital landscape—especially with the rise of AI for customer experience and predictive analytics in retail—buyers are looking for more than products. They’re looking for people they can trust. Edo will show you how to position yourself as that trusted voice in your industry.
Whether you’re an early-stage entrepreneur, a community builder, or an executive wanting to amplify your thought leadership, Episode 3 will give you the confidence, clarity, and concrete steps to make LinkedIn and other platforms work harder for you.
Pro tip: Bring a notebook. This isn’t just theory—Edo will share real screenshots, content formats, and case studies you can model right away.
Don’t just post—position yourself for impact.
- Reserve your spot now and learn how to turn social media into a business growth engine. Replay the livestream
Meet the Voice Behind the Movement
Edo Perry– CEO & Co-Founder of Elements World, former Apple executive, and leading voice in climatech investing.
Follow the Voices Driving Impact
- Emerging Voices Unite – Where leaders, innovators, and changemakers connect to turn conversations into action.
Emerging Voices Unite
- Top Voices Unite (TVU) – A stage for LinkedIn’s most impactful voices to share insights, challenge perspectives, and inspire real-world change.
Top Voices Unite - Market Me More – Your partner in amplifying brand visibility, crafting compelling stories, and turning influence into measurable growth.
Market Me More
Final Thoughts: Your Brand, Your Stage
Whether you’re building your visibility, refining your message, or turning connections into clients, EVU Live is where your voice gets the spotlight.
✨ What’s Next:
- Follow Emerging Voices Unite for more conversations that drive impact and keep the momentum going by engaging with the page.
- Join Episode 3 with Edo Perry – Social Media Visibility Hacks: Build Your Brand & Get Clients
- Subscribe to our Voices in Action newsletter
- Join our new EVU Public Group on LinkedIn to connect, collaborate, and share ideas in real time